Create your online shop on My Avenue

The platform for local businesses, makers and independent brands.

A platform with identity

My Avenue was created to give visibility to local businesses, makers and independent brands in the United Kingdom. Here, every shop has its own space, with a clear, professional presence — built to sell online without losing its character.

Who is My Avenue for?

  • Local shops and independent retailers
  • Manufacturers, workshops and artisan brands
  • Boutiques with a physical shop looking to sell online
  • Businesses that value quality, story and identity

What your shop includes

  • A shop page with your name, your image and your products
  • Visibility within an environment built for businesses and brands with identity
  • Simple management of your catalogue, images and availability
  • Integrated orders and payments so you can sell with confidence
  • A private seller area with tracking and support

Setting up your shop

  1. Create your seller account
  2. Complete your shop details
  3. Add your products and photos
  4. We review your shop to ensure consistency and quality
  5. Publish and start selling

Setting up your shop is quick, free and commitment-free. The process is guided and no technical knowledge is required.

Financial terms

Setting up your shop

  • Creating your shop is completely free
  • No subscription, no fixed costs
  • No credit card required to sign up

Commission per sale

My Avenue charges a commission only when you make a sale.

Commission: 10% per order. Transaction costs are included. You only pay when you make a sale.

Payments and payouts

Customer payments are processed securely, and you can review your order and payout history from your seller area.

Quality and trust

  • Every shop is reviewed before it is published
  • We aim for a consistent, high-quality environment that protects both customers and sellers
  • Clear terms and full control over your shop

Ready to open your shop?